Tatcha (Copy) — Lindsey Johnson

While working as a Graphic Designer at Tatcha, I designed organic social content including Instagram Stories, Reels, pinterest content and also supported photoshoot ideation and direction for OS. My work was often used omni-channel and for paid social as well. I also supported influencer marketing with print collateral for influencer mailer packaging + inserts/ branded event signage for events end to end.

TOP PERFORMING INSTAGRAM STORIES

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SAY I DEW CAMPAIGN

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Instagram QA | Say I Dew Campaign | Published Feb 2024

Instagram Community Love Letters | Say I Dew Campaign | Published Feb 2024

Planning for SPF shoot Spring 2024

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TOP PERFORMING INSTAGRAM REELS

Instagram Reel Published October 2023 | 83K Organic Reach | 2.3K Likes | 172+ Comments

Instagran Reel Published August 2023 | 80.4K Organic Reach | 1K + Likes | 60 + comments

Instagram Reel Posted October 2023 | 53.4K + Organic Reach | 2.3K + Likes | 100 + comments

Instagram Reel Published October 2023 | 53.3K Organic Reach | 2.1K + Likes | 65 + Comments

Instagram Reel Published September 2023 | 55.3K Organic Reach | 1.6K + Likes | 80 + comments

Instagram Reel Published September 2023 | 43K + Reach | 1.1K + Likes | 40 + Comments